MARKETING:
Defining a complete marketing communications plan
PR:
Building brand reputation through media coverage with regular news and features
COPYWRITING:
Words for websites, blogs, social media campaigns, reports, brochures, leaflets
CONTENT:
Producing internal communications, newsletters, blogs and white papers
SOCIAL MEDIA:
Creating and curating content, to engage and inspire across digital channels
SEO:
Keeping keywords key and building links to optimise and improve SEO
CONSULTANCY:
Campaign ideas, strategy, planning, measurement and evaluation: re-branding to product launches
CRISIS MANAGEMENT
Knowing what to do when the worst happens
“With excellent consultancy skills, advising on local and trade PR campaigns, we have benefited from a wide range of coverage in our target media – both locally and at an industry level. Rachael has extensive building and construction sector expertise and has provided the team with strategic planning and direction, public consultation advice, been calm in a crisis and is a first rate copywriter who is great to work with.”