Delighted.

The irony that a word with such happy and positive connotations can create such negativity has not been lost, but if you look more closely, seriously, are you really delighted?

Let’s break it down:

No issue there.

Then let’s look at some of its synonyms:

very pleased, glad, happy, joyful, thrilled, overjoyed, ecstatic, euphoric, elated, blissful, enraptured, on cloud nine, walking on air, in seventh heaven, in transport of delight, jumping for joy, beside oneself with happiness, excited

Most (over) used in appointment releases, CEO statements, good news announcements – delighted crops up all over the business pages and on company websites, every single day.  But, imagine if you replaced ‘delighted’ with its alternatives in the following statements:

Company X CEO said: “I am in seventh heaven [delighted] about our new manager of widgets.”

MD of Local business Y, replied: “I am on cloud nine [delighted] about our new shed facility.”

Independent baker, of Bake Biscuits said: “I am beside myself with happiness [delighted] about our new range of cup cakes.”

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Instead, why not use your good news story or announcement to add a bit of personality and include a few key messages? Tell us how you really feel, show people what you really think.

It is ordinary people doing extraordinary things who run businesses. Real people with real emotions and genuine stories to tell. Readers can (and should) be able to relate to you.

Why not tell people it’s been a really tough slog over the last few years so it’s great that we’re in a position to be hiring again?  Share that you’ve had a fantastic period of growth, which exceeded your expectations. Empathise that the team can’t wait for another pair of hands to join them to share the workload, because they’ve all been running round like headless chickens for six months and are knackered!

‘Delighted’ in business to business communications is an overused phrase, which is lazy and repetitive (IMHO). If ‘delighted’ is truly the case, the world works in some very happy offices and every business decision is sending people into a euphoric state.

Big Old House has recently celebrated its first anniversary and while proper chuffed, happy and thrilled all spring to mind, so does relieved, grateful, lucky and phew!

Let’s be honest, it’s not quite that giddy in the real world and we could expand our vocabulary to give our content some real insight and make ‘delighted’ a state of mind we aspire to.

If you have a story to tell and need a hand doing it, we’d be as excited as a two year old at a birthday party about it if you dropped us a line.

The post Are you really delighted? appeared first on Big Old House.

For very small businesses, start ups, micro businesses and one person working from home outfits, it’s hard to know where to start to build those networks and which events to put the time and effort into.

Let’s face it, walking into a room full of strangers isn’t everyone’s cup of tea and it can be emotionally draining to big yourself up and make small talk with someone you’ve never met when your head is still problem solving or you’ve spent a whole day staring at a lap top in solitude. But, getting you and your brand out there in as many ways as possible is the most important thing you can do.

Connecting small businesses

Small business network Enterprise Nation cottoned onto this years ago and has been a trusted source of support, advice and action for those building up businesses for over a decade.

With already established hubs in Birmingham, Bristol and London,  Enterprise Nation had it’s inaugural ‘Small Business Meet Up’  in Nottingham recently, at the newly opened tech hub, Accelerate Places and it was true to its mission of “creating a more entrepreneurial society in the UK, helping you start, run and grow your business”.

The atmosphere had an energy and excitement from the off. Within two minutes of arriving there was wine and diverse chat with an innovation consultant, design architect and skin care specialist about the merits of marketing automation without human intervention (pet food mailers to non-pet owners) and the questionable credentials of celebrity TV builders (think Grand Designs).

Enterprise Nation Founder, Emma Jones MBE

For the ‘formal’ bit, we made our way into a very trendy amphitheatre style arrangement and were given the low down on the evening from Enterprise Nation’s Nottingham Ambassador, Greg Simpson of Press for Attention (thankfully the rubber gloves remained off), who then handed over to an excitable Emma Jones MBE, founder of Enterprise Nation – with a strictly no PowerPoint policy for the evening.
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Platform for pitches

The enthusiasm for the team of beauty related start ups, including IntheBuff,  who had just returned from a pitch at Boots was infectious and Emma’s relaxed, yet no nonsense approach to bringing people together was refreshing – encouraging people to take the floor and use the forum to make direct business contacts. Chinese Tea Ceremony start up, August Moon,  taught us all a lesson in PR and self belief.

The main event was an overview of Handle – an idea so good you can’t believe it doesn’t already exist – which offers a digital dashboard for your business profile, so you can see your business the way the world sees you at the touch of a button. Built by one of Accelerate’s first occupants Business Finance Technology Group Ltd (Bizfitech), Handle will no doubt enhance Nottingham’s growing reputation as a FinTech hub.

Wrapping up the evening talking to a fascinating accountant-turned-fashion designer off to Qatar for her first show was inspiring. The energy, buzz and passion for supporting people on their business journey was infectious.

Be inspired

For anyone looking to be reinvigorated by networking events and build their brand, as well get access to exemplary business support and solid, practical, results-driven advice, give enterprise nation a go – tell ‘em yer from ‘NOTTINGHAM’ and get 10% discount on membership. Might see you there.

Photographs by Toby Neal

The post Enterprise Nation Accelerates Nottingham Networking appeared first on Big Old House.